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- What are cookies?
Cookies are small text files placed on your computer by the websites that you visit. They are widely used to allow websites to function, or to function more efficiently, as well as to provide information to website owners.
- How and why do we use cookies?
We use cookies to improve the use and functionalities of our websites and to better understand how visitors use our website and the tools and services we offer. Storing cookies on your computer gives us an easy and convenient way to personalize or improve your experience when visiting our websites and make your next visit even more enjoyable. We do not use cookies to collect personal information, such as your name, first name, address; however, we may establish correlations between the information contained in cookies and the personal information obtained from you by other means (e.g., general registration on the website).
- Cookie management
You may at any time change the settings applicable to cookies (e.g., a message alerting you to cookies being sent to your computer) by changing the browsing settings of your browser. In this case, you may not be able to register on our website or use other functions that require registration or collection of information.
Any changes made to your browser relating to the cookies associated with this website will be saved until you decide to make other changes, in case you change your mind.
- What types of cookies are used?
When you visit this website, the following types of cookies are used:
I. Necessary cookies
Essential cookies are necessary for the website to function and to allow you to navigate within it and use its services and functionalities. Without these absolutely necessary cookies, the website will not function as well as we would like; we would then be unable to provide the website or certain services or functionalities requested.
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Type of cookie |
Description |
How to manage cookies |
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Session |
Session cookies are used to maintain the application’s state. |
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User identification |
User identification cookies are used to ensure that users only see their own information. |
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Security |
Security cookies are used for security controls and verifications. |
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II. Functional cookies
These are cookies whose role is to improve the website’s functionality. For example, there are cookies that memorize the content you have previously viewed on this website or the email address and password you indicated when registering for a previous visit to this website.
The use of functional cookies allows us to present you with content adapted to your interests and avoid you having to re-register or re-enter information at your next visit to this website or if you try to access certain sections reserved for members only.
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Type of cookie |
Description |
How to manage cookies |
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Language |
Language cookies are used to remember the language chosen by the user and to offer the correct options. |
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Localisation |
The user’s approximate address as determined by the IP address is saved to automatically select the right country and to display the retailers and demonstration days in this area. |
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Mobile device |
If the user visits the site from a mobile device, a cookie is placed to indicate that the main website has been chosen (i.e., that the device functions with Flash) or the mobile site that does not use Flash. |
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Reference site |
The reference site is recorded to better understand the user’s preferences. |
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Last visit and recent activities |
The date of the last visit and recent activities as well as other information are recorded to be able to provide users with an update about “what has changed since your last visit”, and to understand user preferences better. |
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Recently watched videos |
The date and title of recently watched videos are recorded to understand user preferences better. |
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Page history |
Page history cookies are used to follow the sequence of pages visited by the user. If the user gets an error message while visiting the Site, the cookie information is stored in a log file for reporting and error resolution purposes. |
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III. Analysis and tracking cookies
a) Analysis cookies
Performance cookies collect information about your use of the site and let us improve the way it works, adapt it more to user expectations and improve usability. For example, these cookies tell us the site’s most frequently visited pages, help us to record any difficulties you may have with the site and tell us if our advertisements are effective or not. This allows us to find out the overall usage trends of the site rather than the usage pattern of a single person.
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Type of cookie |
Description |
How to manage cookies |
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Google Analytics |
Google Analytics cookies collect aggregate statistical data in order to improve the site’s presentation and navigation. Google supplements aggregated data with demographic information and interest, so that we can better understand our visitors. |
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b) Social media plug-in tracking cookies
These cookies are used to track social media members [and non-members] for the purposes of market research, analysis and product development.
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Type of cookie |
Description |
How to manage cookies |
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The cookies are used to track Facebook members [and non-members] for the purposes of market research, analysis and product development. |
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IV. Marketing cookies
Advertising cookies are used for marketing purposes.
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Type of cookie |
Description |
How to manage cookies |
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Publicity |
Provide behavioural/targeted advertisements |
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Market research |
Carry out market research |
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Campaign / promotion |
Measure the effectiveness of a campaign |
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Fraud detection |
Detect click fraud |
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- Personal data
To the extent that information collected through cookies constitutes personal data, the provisions of the Data Privacy Charter apply and supplement this Cookie Usage Charter.
- Contact us
If you have any questions about this Cookie Usage Charter, please contact us.
E-mail : [info@loicq.be]
Please note that email communications are not always secure; therefore, please do not mention information concerning your payment card or sensitive information in emails that you send to us.